Creating a brand is a very complex process. From a marketing point of view, creating a brand is also the basis of every success. Success in business is never random, but is the result of effort, work, time, creativity, and other factors that are planned and systematically invested in it.
According to the experts for marketing, communication and brand building, Armina Alijagića – the first step towards creating the brand is market analysis, we need to know why we stand out from the others. In addition, we need to make detailed analysis of direct and indirect competition, and ultimately, perhaps the most important thing – we need to find out what our consumers want.
In this week’s REC Vlog, find out how to make the brand special and recognizable, and how to stand out from the competition.
“REC Vlog” promotes local and regional experts in the field of digital media, PR, marketing, creative industries. The section promotes new trends and tools in these areas, but also gives tips on how to improve its visibility and potential brand, and create new business opportunities.”